A team consisting of three students from three different universities—Universitas Indonesia (UI), Universitas Gadjah Mada (UGM), and Universitas Brawijaya (UB)—won 3rd place in the IISMA-E eChallenge Bootcamp 2024. The competition, held over a period of six weeks, featured 10 teams composed of awardees from the IISMA Entrepreneur program at the University of Adelaide. The winners were announced on December 19, 2024, with a prize of 150 Australian dollars.
A student from the Faculty of Engineering Universitas Indonesia, Hasna Hamida Nurkamila (Industrial Engineering UI ‘21), collaborated in one team with I Gusti Ayu Maresta Amrita P.P. (Economics UGM ‘21) and Nevanda Audry Tesata Kusuma (Biology UB ‘21). Together, they achieved this accomplishment through an innovative platform they developed called MyJor. This platform helps high school students choose the right academic major for their future studies.
Equipped with Augmented Reality (AR) experiences, personalized tests, one-on-one mentoring, and industry visits, the platform aims to give users the confidence to make informed decisions about their academic future. Through personalized assessments, MyJor helps students match their potential with the best academic majors. With its comprehensive features, the platform claims to offer superior services to its competitors.
“MyJor was created because 87% of students feel they have chosen the wrong academic major in Indonesia. This leads to wasted time, energy, and financial resources. This challenge arises from the lack of personalized guidance tailored to their individual interests and specific goals. Traditional systems fail to equip students with the necessary tools to explore and select the right major,” explained Hasna and her team.
Acting Dean of FTUI and Vice Dean for Resources, Ventures, and General Administration, Prof. Ir. Mahmud Sudibandriyo, M.Sc., Ph.D., also expressed his hopes, stating, “Hopefully, with the collaboration between these three leading universities, the product they have created can reach global markets and become a trusted platform for its users.”
The IISMA-E eChallenge Bootcamp 2024 was organized by ThincLab, The University of Adelaide. The Adelaide Business School supports ThincLab as a business incubator supporting students, alumni, staff, and startups. ThincLab assists founders and their innovative ventures through tailored training and programs delivered by various industry experts to help bring their ideas to market. The Australian eChallenge is an entrepreneurial program where participants create, develop, assess, and follow through on their ideas. The program provides tools, networking opportunities, and mentoring to help participants kickstart their entrepreneurial journeys.
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Public Communication Office
Faculty of Engineering Universitas Indonesia
